Get
the Perfect Fit with Glue Dots® for
all Direct Mail Pieces
Glue Dots®
are the perfect fit when it comes to preparing
items for direct mail, whether it’s
for marketing, advertising, informational,
or educational services. Perhaps best known
for their use in promotional materials for
credit card companies, Glue Dots® are
pressure sensitive adhesives that are easy
to use and safer than hot melt glues and
other industrial adhesives. Create flawless
looking pieces when you use Glue Dots®
as the adhesive in marketing, advertising,
promotional, or informational direct mail
pieces.
Also referred to as booger
or fugitive glue, Glue Dots® from Gluefast
– the largest stocking distributor
of the adhesives on the East Coast –
come in different strengths and sizes, easily
fitting the needs of all direct mail companies.
Use the dots of glue to attach membership
cards, or mock versions of credit or discount
cards as an example to potential customers.
See below for more uses of Glue Dots®
in direct mail services.
Uses
of Glue Dots® in Direct Mail
• Use to attach coupons or special
offers.
• Include brochures or additional
information.
• Use to provide free product samples.
• Attach mail-back rebate cards, questionnaires,
or surveys.
• Easily create mass mailers.
With its easy application
and removal, as well as clean look that
keeps it hidden, Glue Dots® won’t
take away from the appearance of your direct
mail pieces or mass mailers. Read on to
find out more advantages of Glue Dots®.
The Advantages
of Glue Dots® for Direct Mail Items
•Easy application with the Auto Dot
Pro makes mass mailing a breeze.
• Include brochures or additional
information.
• Each Glue Dot® goes on easy
and holds tight.
• No residue or mess left behind like
with double-sided tapes and hot melt glues,
for a polished look that doesn’t take
away from the overall package.
• While the standard Glue Dot is a
1/2" in diameter, Gluefast offers other
sizes. Ask about our Custom
Products for additional options.
Find the Right
Strength and Thickness You Need
Available in varying tack strengths and
thicknesses – known as profiles –
it’s easy to find the right hold for
your needs.
Tack Levels
Standard Glue Dots® tack (strength)
levels:
| 
|
|
• Low
• Medium
• High
• Super High
Super High Tack creates a permanent
bond. Low or Medium Tacks are considered
removable. |
| *Low
Tack contains some oil. Test absorbent
surfaces for bleeding. |
Profiles
Glue Dots® are available in three profiles
(thicknesses).

Low profile Glue Dots®
are thin and used for bonding level items.
Medium and High profiles are suited for
irregularly-shaped objects.
|
Our
Recommendation for Tack Strength and
Profile in Direct Mailing: |
Tack
strength: low or medium |
Profile:
Low |
|